- Questionnaires: how to ask questions that give you true user insights
For the purposes of this example, I use my work on Marriott.com’s booking process. This survey questionnaire was […]
- What conducting nano usability testing for Marriott.com is like
Usability testing is one of the most useful tools to uncover how well a website is supporting users’ […]
- Basics of usability testing and how to plan for it
Usability testing is one of the most useful tools to uncover how a website works for users. With […]
- Accessibility and why you need to care about it
What is accessibility and universal design? Accessibility is the means in which something can be used by everyone. […]
- What UX research methods you should use and why
One of the hardest parts of UX research is being confident in research planning. You can easily get […]
- How to convince your organization to invest in user research
User research is paramount to the success of an organization’s digital products. Building products without having done the […]